Method Studio
A portfolio platform that demonstrates design capability through its own execution
Click on the preview to open full live preview
The Problem
Method Studio, a design and branding agency, had a portfolio site that ironically undermined their credibility. Built from a generic template, it showcased their work in a cookie-cutter grid layout that failed to communicate their design thinking or process. Prospective clients couldn’t distinguish Method from dozens of other agencies, and the site was never referenced in sales conversations because the team was embarrassed by it.
Pain Points
Project showcases were simple image galleries with no narrative — just screenshots dumped into a grid. There was no way to communicate the design process, the strategic thinking behind decisions, or the measurable impact of their work. The site had no case study format, so clients couldn’t see before/after transformations or understand what working with Method actually looks like. The team had stopped updating it because adding new projects felt pointless without a proper storytelling framework.
Our Approach
We designed a portfolio that practices what Method preaches. Each project is presented as a metrics-driven case study: the brief, the research, the design system decisions, the before/after brand transformation, and the measurable business impact. The layout itself is a demonstration of Method’s design philosophy — minimal, intentional whitespace, typographic hierarchy, and bold use of client brand colors within each case study. The site doubles as a sales tool: case studies can be shared as standalone links with tailored messaging for different prospect types.
Outcomes
The sales team started dropping case study links into every proposal — and noticed that prospects who read them arrived to first meetings already sold on the process, turning what used to be 45-minute pitch meetings into 20-minute scope discussions. Two enterprise clients specifically cited the case study presentations as the deciding factor over competing agencies. Within six months, the site became Method’s top source of inbound leads, overtaking referrals for the first time in the studio’s history.